The term “tweed” was coined accidentally in 1826 due to a misread label on a shipment from weaver William Watson & Sons that read “tweel”, the Scottish word for twill; coincidentally appropriate as the fabric was worn by gentlemen shooting or fishing near the River Tweed. A symbolic style was born, and the rest is history, with tweed becoming a classic Scottish material that is known around the world.
Humble origins
How did the farmer’s favourite become so popular?
Modern tweed
With a royal history that propelled tweed into luxury fashion worn by aristocrats to fashion conscious customers, tweed has truly stood the test of time.
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